Description: If your business isn’t on Google, you don’t exist to the modern customer. But today, "being on Google" means more than just a pin on a map. It means being the answer when AI-powered search engines recommend the best local spots.

This workshop walks you through how to build a high-performing Google Business Profile that speaks to both humans and AI. Whether you’re a local staple or a brand-new startup, you’ll learn how to feed Google’s ecosystem the right data so you show up exactly when and where customers are looking. A practical roadmap to becoming the most "findable" business in your area.

What You’ll Learn:

• The AI Connection: Understand how Gemini and Google Search use your profile to recommend your business to customers.

• Claim & Optimize: How to set up your Google Business Profile to rank higher and look better.

• AI-Assisted Management: Using Gemini to draft high-impact business descriptions and respond to reviews in seconds.

• The "Trust Factor": What specific data points (photos, hours, attributes) make Google "favor" your business over competitors.

• Visibility 2.0: How to avoid the "hidden profile" trap and ensure you're visible across Search, Maps, and AI-driven results